That time we outsmarted Facebook

 

WE NEEDED ad-weary Facebook users

TO view content from Snow Skin, a brand of beauty supplement.

THE THING IS, at the time, Facebook used an automated system to only allow posts that are less than 20% copy. This made all brand posts look tired and standardized.

SO, we refreshed our content and found a way to outsmart Facebook’s copy detection AI.

 
 

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